Hints and Tips When Designing and Printing Wedding Invitations
When entering the realm of wedding invitations there are a number of considerations you need to think about.
Firstly, you can either pay a fortune for the ‘pre-designed’ templates online that come complete with everything, but as I said you will pay a higher premium this way.
Alternatively you may wish to seek out a freelance designer who can set them up for you at a lower cost and you can then go directly to a printer and cut out the middle man. Or you can design them yourself and again go directly to the printer.
Where possible, keep in mind a budget for you invitations and stick to it, as you may get talked into more fancy looking invites you don’t really need.
For the last two options you will need some basic advice to help you on your way.
1. Final size of the invitation .
This can cause a common mistake by many people, you get your lovely invitations all printed to exactly how to them only to realise you can’t find an envelope to fit!
Where possible try to stick to industry standard sizes, that way the envelopes will be more widely available and at lower costs. For example and finished invite size of say A5 will fit in a C5 envelopes, A6 into a C6 envelope, 3rd A4 into a DL envelope and so on.
After going into a lot of planning into your wedding (believe me I know what’s involved) and picking and choosing the different aspects, you will have in your head a colour scheme. If you are getting a freelancer to design your invites make sure you check your colours are going to available to print, show them a sample of something you have for them to match to, or ask them to see a Pantone colour book to get a colour reference (this is the industry standard in print). If you are designing the invites yourself, just remember what you see on on screen ISN”T what it will look like on the material when printed!! (unless you’re very lucky) If you are dealing with a printer direct, get them to produce some colour accurate proofs or see the colours they can produce.
Don’t forget, there are many ways to fold a piece of paper. Experiment with some paper yourself and see what you can come up with, but remember the more complex it is the more expensive it will be!
There are a vast amount of fonts out there for you to use these days, check out dafont they have a good choice of free fonts.
Don’t use more than 2 different typefaces in an invite, otherwise it will look overcrowded and unprofessional. Choose a font for the headings and something legible for the body text, careful if you are going down the traditional route as some of those fonts are very difficult to read even though they do look elegant. A nice serif font for more traditional and a sans serif for a modern look should suffice.
Don’t forget the postage costs when designing your invites, you may have this lovely wallet type invite with all the information included in one package, but the weight may cause large amounts of postage costs. Try to stay on top of this by checking mock ups and dummies as you go along.
6. Types of printing.
There are two main types of printing in the industry at the level you will need. First one is litho printing which is the more expensive (certainly on small runs) but will give you the better results and you can have things like silver, golds and metallic colours. The second is digital printing. This is a cheaper option and is ideal for small runs like wedding invitations , also this way you can have proofs made up so you can see exactly what the finished product will look like before the final run goes through. So it really depends on your budget.
Hope this helps